A. Research Design & Instruments Support the PI in refining the conceptual framework, hypotheses, and operational definitions (digital culture, KM, sustainability, circular economy outcomes). Assist in developing/adapting measurement scales and survey instruments; ensure clarity, content validity, and cultural appropriateness for Oman. Prepare pilot testing plan and analyze pilot results to improve instrument reliability/validity. B. Data Collection & Management 1. Develop data collection protocols (survey/interviews/focus groups), sampling strategy, and fieldwork coordination. 2. Clean, code, and structure datasets; handle missing data, outliers, and normality checks using best practices. 3. Maintain secure data storage, documentation, and version control (codebook, variable dictionary, analysis logs). C. Quantitative Analysis 4. Conduct descriptive statistics, reliability and validity testing (Cronbach’s alpha, CR/AVE, HTMT, etc.). 5. Execute advanced modeling as required (e.g., regression, mediation/moderation, SEM, PLS-SEM or CB-SEM). 6. Provide interpretation of results and convert outputs into publishable tables/figures. D. Qualitative / Mixed-Methods (if applicable) 7. Transcribe, code, and analyze qualitative data (thematic analysis) using NVivo/Atlas.ti (or equivalent). 8. Integrate qualitative insights with quantitative findings for mixed-methods triangulation and stronger narratives. E. Publication & Dissemination Support 9. Draft and/or substantially support sections of manuscripts (methods, results, discussion) under PI direction. 10. Format manuscripts to target journal requirements; ensure APA 7 referencing and compliance with ethical reporting standards. 11. Support journal submission processes: cover letters, response-to-reviewers documents, revision tracking, and resubmissions. 12. Assist with conference abstracts, posters, presentations, and policy briefs related to Oman’s sustainability agenda. F. Project Coordination & Quality Assurance 13. Prepare progress reports, timelines, and internal documentation for deliverables and milestones. 14. Ensure research ethics compliance (consent forms, anonymization) and support IRB/ethics documentation if needed. 15. Maintain high-quality research standards, transparency, and reproducibility (analysis scripts, annotated outputs). 16. Strong research methods foundation (quantitative required; mixed-methods preferred). |